The fiscal month is coming to a close. The store’s sales performance has been lackluster for several months but, this month, they are doing much better. This coming Saturday is the last day of the month. The Store Manager wants to take the day…
Watch the Video and we have a little quiz for you. Quiz: Emotional Hot Buttons and Sales Psychology (Answers are at the bottom of the page.) Question 1: What do people primarily use to make buying decisions? A) Logic B) Emotions C) Data Analysis…
The functioning of our world is intricately linked to the workings of the human mind. Every action and reaction we witness is a result of what goes on within our minds. Our physical actions are simply the outward expression of our internal thoughts. Even…
Sage Advice for Store Managers: Sales vs Task Orientation Most people would agree that it is much more pleasant and rewarding to occupy one’s time with activities that we find enjoyable or have a natural talent for than it is to engage in activities…
House Account: The number keyed into the POS system at time of sale which does not attribute the sale to a specific employee, but rather to the store. Retailers use different methods to record and monitor sales and to compensate their associates. When it…
My name is Chris Green and this is the first book that I wrote about selling products online and sourcing them at retail stores. I first published this book in September 2011. The story behind this book was that I wanted to write a…
Using Social Media to Boost In-Store Sales Social media is a great way to promote your product or brand. It’s free and can have a huge reach but unfortunately many business owners don’t think it’s worth the effort. The Stats 74% of people use…
Basics of the Sales Process This report was designed for people who have no experience in the retail/service industry. For this reason, we will not go into too much detail regarding each step. With experience, people use the steps in their own unique way…
Everyone in Retail Management seems to understand that Conversion is HUGE….so why do I always have to go searching for a sales associate to sell something to me? It’s a great question. Recently, we arranged some focus group meetings, with Regional Managers, of small and…
Above and beyond the usual supplies you’ll stock up on for the busy times, you may want to ensure you have some extra items…just in case! Here are some ideas! Aspirin or Tylenol Bandages Wrapped Candies in a Basket Water Emergency Cash Stress Balls…