Retail Arbitrage
My name is Chris Green and this is the first book that I wrote about selling products online and sourcing them at retail stores. I first published this book in September 2011. The story behind this book was that I wanted to write a…
Sales
Using Social Media to Boost In-Store Sales
Using Social Media to Boost In-Store Sales Social media is a great way to promote your product or brand. It’s free and can have a huge reach but unfortunately many business owners don’t think it’s worth the effort. The Stats 74% of people use…
Basic Sales Process for the Retail Newbies
Basics of the Sales Process This report was designed for people who have no experience in the retail/service industry. For this reason, we will not go into too much detail regarding each step. With experience, people use the steps in their own unique way…
Retail Sales and Conversion
Everyone in Retail Management seems to understand that Conversion is HUGE….so why do I always have to go searching for a sales associate to sell something to me? It’s a great question. Recently, we arranged some focus group meetings, with Regional Managers, of small and…
Holiday Survival Kit for Retail Staff and Customers
Above and beyond the usual supplies you’ll stock up on for the busy times, you may want to ensure you have some extra items…just in case! Here are some ideas! Aspirin or Tylenol Bandages Wrapped Candies in a Basket Water Emergency Cash Stress Balls…
10 Tips for Holiday Sales
TOP TEN CHECKLIST FOR HOLIDAY PERFORMANCE 1) For evaluation purposes it will be necessary to prepare work schedules that give every associate an opportunity to work during premium shifts and during quiet shifts. This will ensure accurate comparisons of Sales per Hour between one…
Top Line Retail
A recent experience with two retail stores, both part of the same large retail chain, started me thinking that maybe retailers’ interest in the top line has gone the way of the Dodo bird. Just gone. In many, many retail stores, it seems that…
Don’t Take Your Hungry Market for Granted
Here’s a story about taking your market for granted. You might find it interesting. Being in a part of the world that only enjoys nice weather for a few months out of the year, many of us here get pretty excited when the ground…
How to Lose Sales
If It’s Not on the Shelf, We Don’t Have It. (Or How to Lose Sales) How many times have you heard that? Here’s a story about an interesting shopping experience I had recently… I was shopping for a particular item in an office supply…
