McDonald’s Is ‘Fast Food’ Still a Thing? If we continue to accept sub-standard service, food, and other products then we really deserve what we get, don’t you think? Based on experience it seems that this is a reasonable question for McDonald’s Is Fast Food…
Word to the RetailWise VI: Presenting options to your customer initially and during the add-on or upsell stage. Everyone knows that Presenting Options is one of the steps in the selling process. But not everyone knows it means exactly that. Too often sales associates suggest options, point to…
Retailers, Please Save the Trees! Doesn’t anyone think about saving trees anymore? There was a time when everyone and their dog wanted to save the trees. Don’t print anything, they said. Don’t ever cut down a tree, they said. Plant saplings whenever and wherever you can, they…
We should start a series entitled… Another Day in the Life of a Retail Customer A recent shopping trip to a store – one of many stores in a large, well recognized chain – indicated clearly, that a performance culture does not exist in…
Another one of the series ‘Word to the RetailWise VIII’ Never implement policies or procedures without asking the critical questions first. And the questions are… “How will this policy or procedure affect our customers?” and “How will this policy or procedure affect our employees?” When you…
Everyone in retail, particularly those in retail management, knows that communication between Head Offices, Regional Offices, Stores and, even, within the Store, can be difficult at best. Yet it is critical that we master it. The smooth and constant flow of clear and concise…
Manage the checkout lines to avoid aggravating your paying customers! Business must have picked up a bit lately because, over the past few weeks, I’ve been stuck in checkout lines fairly regularly. I’ll tell you a short story below… While having more customers is great for…
Customer Experience Overhaul We all seem to know how important customer service is – if we are going to be successful in retail. Then why do we keep getting lousy service wherever we go? Assuming most customers are reasonable people, the answer to the…
Real World Advice for Retailers – What Do Your Customers Think About Your Staff? Whаt dо уоur customers think аbоut your store when thеу are grееtеd by your staff? Arе they іmрrеѕѕеd оr hоrrіfіеd? Are your еmрlоуееѕ соmfоrtаblе еngаgіng уоur customers оr do thеу…
Make sure your efforts, to attract new business, don’t offend your loyal customers.Sometimes, we go all out for new business. Sometimes, that means we offer new customers something special, right? And that’s really nice for those prospective customers. But what happens when your current…maybe even loyal…customers hear…