Behind the Scenes of Ecommerce: The Secret Data Battle
While huge companies like Alibaba and Amazon are in a constant competition to dominate consumer spending, the real battle remains hidden from view. What users […]
Why Users of Lowe’s AI-Powered Mylow App Convert 2X More
Lowe’s knows that home improvement projects can be daunting. Even a relatively modest bathroom or kitchen renovation involves money, time, inconvenience and choices — so […]
How AI can Handle the 3 Biggest Gen Z Retail Trends that Shaped the 2025 Holiday Season
Gen Z is rewriting the rules of holiday shopping. Deloitte projected that Gen Z’s 2025 holiday spending would drop 34% from the previous year, with […]
AI-Educated Shoppers Are Calling to Buy. Are Your Teams Ready to Convert Them?
While marketing leaders obsess over AI product discovery for back-to-school and holiday shoppers, they’re missing a $50,000 opportunity sitting right in front of them. Here’s […]
How Smarter Restaurant Tech is Powering Loyalty even as Dining Frequency Declines
As we enter 2026, restaurants are raising prices to offset inflation-driven costs just as diners are spending less. As guests question whether dining out is […]
Record-Breaking Results: How AI Influenced $262 Billion in Online Holiday Sales
This article first appeared in our sister publication Shop Eat Surf Outdoor Following years of fluctuating consumer confidence and flat ecommerce traffic, retailers braced for […]
Why Most Retail Apps Become Ghost Towns
Engagement is the key driver of measurable growth in retail. Loyalty programs are no longer punch cards and stamps and have become an integral part […]
TikTok U.S. Spinoff Becomes a Reality, Adam Presser Named CEO
After more than a year of delays and uncertainty, a joint venture has officially been formed that will allow TikTok to continue to operate in the […]
Why 70% Unsubscribe: Solving Marketing’s Personalization Paradox
[00:00:14] Phillip: This is our first episode that we’re recording in 2026. And I can’t think of a better way for us to get started […]
How Barnes & Noble Used its Stores to Launch a New Chapter
Prognosticators have gleefully foretold the death of the store for decades now, and it still hasn’t come true. In fact, in the case of Barnes […]