During this episode of Retail Remix, learn how brands and retailers can close the gap between themselves and their shopping center partners to create a more cohesive (and seamless) marketing strategy that drives traffic and dwell time. Listen to learn:
- How the relationship between retailers and developers have changed;
- How these dynamics have impacted brands’ go-to market strategies as they double-down on brick-and-mortar investments; and
- Best practices to help brands and retailers better collaborate with shopping center partners and optimize their marketing investments as the experience continues to evolve.
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What is Retail Remix?
The rules of retail are constantly changing. Today, we’re in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry’s leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.