Companies often become so fixated on short-term and long-term goals that they forget to prioritize the most important objective: creating value. Stuart Landesberg, CEO at Grove Collaborative, says that the company’s success, and vision for long-term value creation, can be attributed to four key areas.
During this episode of Retail Remix, Stuart breaks down these four areas and shares his perspective on how to effectively grow business through providing customer value. When done right, it can take a brand to the next level – even public!
Show Notes
Companies often become so fixated on short-term and long-term goals that they forget to prioritize the most important objective: creating value. Stuart Landesberg, CEO at Grove Collaborative, says that the company’s success, and vision for long-term value creation, can be attributed to four key areas.
During this episode of Retail Remix, Stuart breaks down these four areas and shares his perspective on how to effectively grow business through providing customer value. When done right, it can take a brand to the next level – even public! Tune in to learn:
- What helped support Grove’s marketing efficiency and effectiveness;
- What has proven to be the most fruitful channel for Grove;
- What, exactly, is a contextual channel?; and
- How sustainability will continue to impact retailers and their investors.
RELATED LINKS
- See Grove Collaborative coverage on Retail TouchPoints
- Get Grove Collaborative’s latest financial updates
- Learn more about Grove’s expansion into more stores
- Dig into Grove’s campaign against plastic
What is Retail Remix?
The rules of retail are constantly changing. Today, we’re in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry’s leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.
