Paris Saint-Germain football club (PSG) is set to open its first physical store in the UK on 393 Oxford Street.
Taking over a former American Candy store and located next to footwear retailer Office, PSG signage has gone up on the windows of the property with the text ‘opening soon’.
It is thought to be the first overseas football club to open a physical store in the UK.
The French football club counts superstar Kylian Mbappé as one of its players.
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Back in May, fellow football team Manchester City opened the doors to its new flagship store in the Manchester Arndale shopping centre.
The club shop houses merchandise ranging from the team kits, including the recently release 2023/24 home kit, and training apparel, hats, scarfs and memorabilia.
The store sits alongside the shopping centre’s popular sports and leisure stores, such as Footlocker and JD Sports, as well as Sports Direct’s newly opened flagship store in the former BHS unit.
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