The Way to Save Retail – While Product Matters, Omotenashi is the Differentiator
By: Richard Honiball I have long been fascinated by Japanese culture – an interest inspired by my daughter and her passions. Recently, while researching […]
Small Marketing Tweaks, Big Results: DSW Proves the Power of Personalization
It’s no secret that brand loyalty is eroding amid increasing price sensitivity and digital overload. While personalized engagement tactics may have been a nice-to-have in […]
How RFID, Barcodes, and Bluetooth Tags Are Revolutionizing Supply Chains
Let’s face it, today’s business world is fast-paced, complicated and constantly changing. To stay ahead, companies need to make their supply chains as efficient as […]
Ecommerce in 2025: How Data Quality Powers Growth and Customer Satisfaction
This sponsored content is brought to you by Melissa. Ecommerce businesses can better understand and serve their clientele when interactions are powered by clean customer […]
Why Royal Hawaiian Center Taps Local Lore to Enrich the Luxury Shopping Experience
The first thing you need to know about the Royal Hawaiian Center (RHC), the 310,000-square-foot mall in the heart of Oahu’s Waikiki, is that the […]
The Dystopic Future of Social Commerce
Phillip: Is this where we have to acquire the license to “It’s The End of The World As We Know It,” Brian? The song? Brian: […]
The Story Behind Verizon’s Ambition to Become a ‘Local Community Brand’
Given its primary role as a telecommunications provider, it can be easy to overlook the fact that Verizon also is one of the most ubiquitous […]
Exploring the Factors Preventing Retailers From Optimizing Loading and Routing
Retail logistics optimization has become a significant factor in maintaining a competitive edge. However, many retailers struggle to effectively implement artificial intelligence (AI) and software […]
How Cozy Earth Uses Personalized Marketing to Cozy Up to Customers
The Cozy Earth brand aims to exude what its name implies — coziness. According to Chief Marketing Officer George Davis, the brand’s positioning “is rooted […]
Empathy Earns Devotion for Retailers
We can see the future. You probably can see it too: technology. However, as artificial intelligence and other advances open new possibilities for building brand […]