AI in Action: How Retailers are Transforming Demand Forecasting with New Tech
The requirements for retail success don’t get much more basic than the ability to accurately forecast customer demand. Even a mom-and-pop bodega has to have […]
The Value of Incrementality Measurement for Partner Programs
The old adage that “marketers waste half of their media spend, but don’t know which half” is fading quickly as more of their advertising goes […]
How The North Face transformed its London flagship into a digital immersive shopping experience
Marketing The North Face worked with Mood Media to design an in-store experience providing an escape from urban bustle. A highlight is a LED wall […]
The Weekly Closeout: Hanes jumps into athleisure, iRobot has ‘substantial doubts’ about its future
Listen to the article 8 min This audio is auto-generated. Please let us know if you have feedback. It’s been another week with far more […]
How My Most Embarrassing Conductor Moment Transformed My Retail Career
Your retail sales team is conducting a performance every day—and customers notice every unnecessary movement.
Viv for your V founder on bringing sustainable period care to 500 stores
The menstrual care market has long been dominated by major global manufacturers. But rising demand for environmentally friendly products and a growing movement to destigmatize […]
Can Debenhams’ rebrand save Boohoo Group?
Debenhams is back. Well, at least that’s what Boohoo Group CEO Dan Finley hailed this morning after unveiling its bold rebranding. After acquiring the distressed […]
Bruce Winder on Hudson’s Bay’s Bankruptcy & Uncertain Future
The Hudson’s Bay Company (HBC) filed for creditor protection under the Companies’ Creditors Arrangement Act (CCAA) last week. The move follows a steep 30% decline […]
AI in omnichannel retail: How technology is shaping consumer behavior
AI The role of AI is not only to act as a tool but also to mark a complete revolution in the omnichannel space. Streamlining […]
The Weekly Closeout: Trade groups sound the alarm on tariffs, L’Oréal sells Carol’s Daughter
Listen to the article 10 min This audio is auto-generated. Please let us know if you have feedback. It’s been another week with far more […]