When Algorithms Shop: How to Sell At the Speed of Culture
[00:00:05] Phillip: Brian, we had talked, I think, a few months ago at VISIONS Summit about the way that customers are changing. Do you remember […]
Your Best Customers Are Forgetting You (While You Send More Emails)
Customer acquisition costs are up 38%, while retention rates keep sliding. Your marketing budget is working harder and delivering less.
How Brands are Rethinking Pricing Strategy Amid Tariff Uncertainty
Brands are being squeezed like never before. On one hand, federal trade policy is causing the price of just about everything to go up, thanks […]
Exclusive: Walmart Beefs up Digital Insights in its Quest to Become ‘America’s Favorite Place to Shop’
There’s been talk for some time about the collapse of the traditional “funnel.” Consumers no longer move along a linear path from awareness to consideration […]
‘Fortress stores’ can fight theft – but is it how Aussies want to shop?
“Fortress stores” with security-tagged chicken and steaks in wire security cages. GPS-tracked jars of instant coffee. Everything from toothpaste and deodorant to face creams, locked […]
Retail Technology
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Why Holiday Campaign Success Depends on Experience, Not Just Exposure
Holiday marketing has long been the season that can determine the success of a brand’s sales year. But in today’s fragmented media environment, defined by […]
Kind Karma Expands with Toronto Store Supporting At-Risk Youth
Kind Karma Company, the Toronto-based social enterprise known for employing at-risk and homeless youth to handcraft fine jewelry, has opened a new retail store at […]
Packing More Power Into Cisco XDR’s Integration Toolkit
The Swiss Army knife is an iconic multi-tool that originated in the late 19th century; predecessor to the popular multitools of today. The need for […]
The Challenge of Retail Data Security in 2025: Balancing Personalization and Protection
Retail has reached a stage where customers desire and demand personalization. In the present world, people expect to get products and services that are relevant […]