Four Ways to Turn Transactions into Customer Relationships that Last
As we emerge from the upheaval of the past year, brands face a daunting challenge: forging meaningful connections with customers in a volatile and shifting […]
Revlon, Lids, Tubi and More Get in on Super Bowl Action with Unique Activations
For brands, the Super Bowl has become more than just an annual sporting event — the Big Game is now a big moment for brands […]
7 Creative Trends Shaping DTC in 2025
Phillip: [00:00:01] Hello, and welcome to Future Commerce podcast at the intersection of culture and commerce. I’m Phillip. Brian: [00:01:54] I’m Brian. Phillip: [00:01:55] And […]
Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience
The power of social media in ecommerce is palpable. Shares, recommendations and actual transactions on channels like Instagram and TikTok are indispensable ways to build […]
How Emotional Insights Transform Your CX Strategy
When building a house, you start with a blueprint. Similarly, creating a meaningful customer experience begins with a map — a tool to visualize the […]
Using In-Store Expertise to Battle Black-Owned Beauty Brands’ Historical Hurdles
Products in the beauty and hair care space made by (and for) Black consumers had long been scarce on major retailers’ shelves — a lack […]
What Does Winning Look Like for Marketers in 2025?
For retail marketers, the transition from the holiday season to the new year presents opportunities and challenges. While many businesses see the holiday period as […]
Nearshoring, AI and Sustainability: 3 Trends Transforming the Apparel Manufacturing Industry
Nearshoring, artificial intelligence and sustainability are among the major trends that will transform the apparel manufacturing industry in 2025 and beyond. While these are not […]
Reducing Plastic Usage Requires Coordinated, Holistic Efforts
Retailers face a growing list of competing priorities when making decisions on their packaging, and sustainability continues to climb up the ranks. Regulatory developments are […]
In-Store Retail Media Flexes to Move Beyond Digital Screens
At their very core, brick-and-mortar stores are meant to be the physical manifestation of a brand — a distillation of its promise and the experience […]