{"id":9763,"date":"2023-07-02T20:09:15","date_gmt":"2023-07-02T20:09:15","guid":{"rendered":"https:\/\/dmsretail.com\/RetailNews\/creative-shop-talk-with-wendy-batten-163-simple-sales-strategy-series-where-to-start\/"},"modified":"2023-07-02T20:09:15","modified_gmt":"2023-07-02T20:09:15","slug":"creative-shop-talk-with-wendy-batten-163-simple-sales-strategy-series-where-to-start","status":"publish","type":"post","link":"https:\/\/dmsretail.com\/RetailNews\/creative-shop-talk-with-wendy-batten-163-simple-sales-strategy-series-where-to-start\/","title":{"rendered":"Creative Shop Talk with Wendy Batten: 163. Simple Sales Strategy Series: Where to Start"},"content":{"rendered":"<p> <p><a href=\"https:\/\/dmsretail.com\/online-workshops-list\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-496\" src=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png\" alt=\"Retail Online Training\" width=\"729\" height=\"91\" srcset=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png 729w, https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90-300x37.png 300w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><\/p><br \/>\n<\/p>\n<div>\n<p class=\"date\">Jun 26, 2023<\/p>\n<p><strong>\u00a0<\/strong>With host retail coach Wendy Batten<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">\u00a0<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">Get ready for my new four part series on the Creative<br \/>\nShop Talk Podcast: The Simple Sales Strategy Series starts<br \/>\nTODAY!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">What this series is NOT about: chasing sales and<br \/>\nhustling harder. What this series IS about: (1) Building that<br \/>\nbeautiful business within the communities you love and want to<br \/>\nsupport and (2) Being intentional with your marketing and time so<br \/>\nyour business can thrive. I want you to have time to live the life<br \/>\nyou intended to when you opened your shop!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">As you listen in on this four part series, continually<br \/>\nask yourself the following questions:<\/p>\n<p dir=\"ltr\">1. Why is this business important to me?<\/p>\n<p dir=\"ltr\">2. Where do I want it to take me?<\/p>\n<p dir=\"ltr\">3. How am I going to get where I want to be? (HINT:<br \/>\nIt\u2019s not about chasing sales!\u00a0 It\u2019s about serving your<br \/>\ncustomers and community and growing your audience so you have more<br \/>\neyeballs on your beautiful business.)<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">\u201cWe have to have heart \u2026 but we really need to pay<br \/>\nattention to making sure that we are being profitable, getting<br \/>\npaychecks, and keeping that joy bucket filled as we grow.\u201d &#8211; Wendy<br \/>\nBatten<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">Week 1 Topic: Your Attract Strategy &#8211; Understanding<br \/>\nAudience Building<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">There are SO many ways to build your audience, but<br \/>\nfirst understand that you need to put in the effort to make sure<br \/>\nyou are building your audience.\u00a0 Here are so questions to ask<br \/>\nyourself to get you started:<\/p>\n<p dir=\"ltr\">1. What are you doing to build your audience?<\/p>\n<p dir=\"ltr\">2. How are you ensuring that your community knows<br \/>\nabout your shop?<\/p>\n<p dir=\"ltr\">3. How are you engaging with your audience?<\/p>\n<p dir=\"ltr\">4. What are you doing this week to get more people to<br \/>\nknow about your shop?<\/p>\n<p dir=\"ltr\">5. Is your brand messaging clear?<\/p>\n<p dir=\"ltr\">6. Are you searchable outside of social media?<\/p>\n<p dir=\"ltr\">7. Who needs to know about your business?<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">Next week on the podcast we are talking foot traffic<br \/>\nand how to convert browsers into buyers.\u00a0 See you then!<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">If you need more support or are ready to take the next<br \/>\nstep in your business, I would LOVE for you to join the retailers<br \/>\ninside the Retailer\u2019s<br \/>\nInner Circle.\u00a0 As a member, you will have full access to<br \/>\nall of my masterclasses, once-a-month group coaching, and a monthly<br \/>\nRoundtable discussion with other members of the group.\u00a0 Plus,<br \/>\nour Facebook community is vibrant with heart-centered business<br \/>\nowners. It\u2019s an incredible group of people who are always sharing<br \/>\nideas and helping out.\u00a0 I\u2019d be honored to have you.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">Related podcasts we think you\u2019ll like: \u00a0<\/p>\n<p dir=\"ltr\">Episode 158:<br \/>\nBest of Series: Becoming a Destination Shop<\/p>\n<p dir=\"ltr\">Episode<br \/>\n144: How to Create a Customer Journey Map<\/p>\n<p dir=\"ltr\">Episode<br \/>\n31: 7 Strategies to Attract Foot Traffic to your Brick +<br \/>\nMortar<\/p>\n<p dir=\"ltr\">About your host, Wendy Batten<\/p>\n<p dir=\"ltr\">In case we haven\u2019t met yet, I\u2019m Wendy, a small<br \/>\nbusiness coach and founder of the<br \/>\nRetailer\u2019s Inner Circle, where I help other independent shop<br \/>\nowners learn how to gain the right business skillsets to see more<br \/>\nprofits, paychecks, and joy as they navigate running their retail<br \/>\nbusiness.\u00a0<\/p>\n<p dir=\"ltr\">Through online classes, business coaching programs,<br \/>\nspeaking, and a top-ranked podcast,<br \/>\nI\u2019ve helped hundreds of retailers around the globe reclaim their<br \/>\ndream and see the success they want from their beautiful shops. My<br \/>\nsignature private coaching community, The<br \/>\nRetailer\u2019s Inner Circle, has helped retailers around the world<br \/>\nbuild their retail business skill sets and confidence.\u00a0<\/p>\n<p dir=\"ltr\">I am proud to have been featured in several major<br \/>\npublications, including my own business column in What Women Create<br \/>\nmagazine. I have been privileged to be a guest on top-ranked<br \/>\npodcasts and sought-after as a guest speaker and teacher for<br \/>\nseveral brands, associations, and communities that are passionate<br \/>\nabout the success of independent retailers.<\/p>\n<p dir=\"ltr\">When I\u2019m not coaching, you will find me either DIYing<br \/>\nand renovating my very imperfect old crooked cottage by the sea in<br \/>\nthe UNESCO World Heritage town of Lunenburg, NS, or blogging about<br \/>\nour travel and RVing adventures and the weird fun things we get up<br \/>\nto in our coastal village. I\u2019d love to invite you to check out one<br \/>\nof my free resources for real retailers at https:\/\/wendybatten.com\/free-resources\/\u00a0<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p dir=\"ltr\">For more support from Wendy<\/p>\n<p>\u00a0<\/p>\n<\/div>\n<p><script>(function(d, s, id) {\n      var js, fjs = d.getElementsByTagName(s)[0];\n      if (d.getElementById(id)) return;\n      js = d.createElement(s); js.id = id;\n      js.src = \"https:\/\/connect.facebook.net\/en_US\/sdk.js#xfbml=1&version=v2.8&appId=834757889913083\";\n      fjs.parentNode.insertBefore(js, fjs);\n    }(document, 'script', 'facebook-jssdk'));<\/script><br \/>\n<br \/><p><a href=\"https:\/\/dmsretail.com\/online-workshops-list\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-496\" src=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png\" alt=\"Retail Online Training\" width=\"729\" height=\"91\" srcset=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png 729w, https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90-300x37.png 300w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><\/p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jun 26, 2023 \u00a0With host retail coach Wendy Batten \u00a0 \u00a0 \u00a0 Get ready for my new four part series on the Creative Shop Talk [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-9763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts"],"_links":{"self":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/9763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/comments?post=9763"}],"version-history":[{"count":0,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/9763\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media\/1859"}],"wp:attachment":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media?parent=9763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/categories?post=9763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/tags?post=9763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}