{"id":9117,"date":"2023-04-16T16:44:17","date_gmt":"2023-04-16T16:44:17","guid":{"rendered":"https:\/\/dmsretail.com\/RetailNews\/superdry-withdraws-profit-guidance-and-considers-equity-raise\/"},"modified":"2023-04-16T16:44:17","modified_gmt":"2023-04-16T16:44:17","slug":"superdry-withdraws-profit-guidance-and-considers-equity-raise","status":"publish","type":"post","link":"https:\/\/dmsretail.com\/RetailNews\/superdry-withdraws-profit-guidance-and-considers-equity-raise\/","title":{"rendered":"Superdry withdraws profit guidance and considers equity raise"},"content":{"rendered":"<p> <p><a href=\"https:\/\/dmsretail.com\/online-workshops-list\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-496\" src=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png\" alt=\"Retail Online Training\" width=\"729\" height=\"91\" srcset=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png 729w, https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90-300x37.png 300w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><\/p><br \/>\n<\/p>\n<div>\n<div class=\"td-post-featured-image\">\n<figure><img loading=\"lazy\" decoding=\"async\" width=\"696\" height=\"464\" class=\"entry-thumb\" src=\"https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-696x464.jpg\" srcset=\"https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-696x464.jpg 696w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-300x200.jpg 300w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-1024x683.jpg 1024w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-768x512.jpg 768w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-1536x1024.jpg 1536w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-2048x1365.jpg 2048w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-1068x712.jpg 1068w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-630x420.jpg 630w, https:\/\/www.retailgazette.co.uk\/wp-content\/uploads\/2022\/12\/shutterstock_1476405035-scaled-e1671781693869.jpg 600w\" sizes=\"auto, (max-width: 696px) 100vw, 696px\" alt=\"Superdry jacket sales hit record high as it secures \u00a380m refinancing deal\" title=\"Superdry\"\/><figcaption class=\"wp-caption-text\">Sales in February and March had not met expectations<\/figcaption><\/figure>\n<\/div>\n<h6><span style=\"color: #ff6600;\">\/\/<\/span> Superdry withdraws its profit guidance of \u201cbroadly breakeven\u201d for its current year<\/h6>\n<h6><span style=\"color: #ff6600;\">\/\/ <\/span>The business said it has identified cost savings of over \u00a335 million<\/h6>\n<hr\/>\n<p>Superdry has withdrawn its \u201cbroadly breakeven\u201d full-year profit guidance following disappointing retail sales in February and March.<\/p>\n<p>To further strengthen its balance sheet, the fashion retailer confirmed it is considering an equity raise of up to 20% of its issued share capital.<\/p>\n<p>Revenue for full-year 2023 is now expected in the range of \u00a3615m to \u00a3635m as the business said shoppers limited non-essential spending amid the cost-of-living crisis and poor weather hit demand for spring-summer items.<\/p>\n<p>Superdry said the performance of its wholesale division continued to lag the rest of the group.<\/p>\n<hr\/>\n<p class=\"an\"><strong>Subscribe to Retail Gazette for free<\/strong><\/p>\n<p><span class=\"x_al\">Sign up\u00a0here\u00a0to g<\/span><span class=\"x_al\">et the latest news straight into your inbox each morning<\/span><\/p>\n<hr\/>\n<p>As part of the group\u2019s turnaround plan, the retailer said it has identified cost savings of over \u00a335m to be realised by the end of 2024, which will be achieved through estate optimisation, logistics, distribution savings, better procurement and range reductions.<\/p>\n<p>Founder and chief executive Julian Dunkerton said \u201cThe Superdry brand continues to evolve but there is no doubt that the market conditions we face are challenging, compounded by the issues we have previously disclosed and are working to address in Wholesale,\u201d<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__large__nEccO body__full_width__ekUdw body__large_body__FV5_X article-body__element__2p5pI\" data-testid=\"paragraph-8\">\u201cWe need to ensure our business is in the right shape to navigate these difficult times, which is why we are looking hard at our cost base,\u201d<\/p>\n<p class=\"text__text__1FZLe text__dark-grey__3Ml43 text__regular__2N1Xr text__large__nEccO body__full_width__ekUdw body__large_body__FV5_X article-body__element__2p5pI\" data-testid=\"paragraph-9\">\u201cMy belief in the Superdry brand is stronger than ever which is why I\u2019m prepared to provide material support to any equity raise undertaken,\u201d he added.<\/p>\n<p><em><strong>Click here to sign up to Retail Gazette\u2018s free daily email newsletter<\/strong><\/em><\/p>\n<\/p><\/div>\n<p><p><a href=\"https:\/\/dmsretail.com\/online-workshops-list\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-496\" src=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png\" alt=\"Retail Online Training\" width=\"729\" height=\"91\" srcset=\"https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90.png 729w, https:\/\/dmsretail.com\/RetailNews\/wp-content\/uploads\/2022\/05\/RETAIL-ONLINE-TRAINING-728-X-90-300x37.png 300w\" sizes=\"auto, (max-width: 729px) 100vw, 729px\" \/><\/a><\/p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sales in February and March had not met expectations \/\/ Superdry withdraws its profit guidance of \u201cbroadly breakeven\u201d for its current year \/\/ The business [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-9117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magazines"],"_links":{"self":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/9117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/comments?post=9117"}],"version-history":[{"count":0,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/9117\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media\/9118"}],"wp:attachment":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media?parent=9117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/categories?post=9117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/tags?post=9117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}