{"id":8216,"date":"2022-12-30T23:17:53","date_gmt":"2022-12-30T23:17:53","guid":{"rendered":"https:\/\/dmsretail.com\/RetailNews\/hm-enters-the-metaverse-news\/"},"modified":"2022-12-30T23:17:53","modified_gmt":"2022-12-30T23:17:53","slug":"hm-enters-the-metaverse-news","status":"publish","type":"post","link":"https:\/\/dmsretail.com\/RetailNews\/hm-enters-the-metaverse-news\/","title":{"rendered":"H&M enters the Metaverse | News"},"content":{"rendered":"

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Fashion retailer H&M is the latest company to experience with the Metaverse<\/strong><\/p>\n

The H&M Innovation Metaverse Design Story collection is now available in H&M Williamsburg and H&M Times Square and HM.com.<\/p>\n

The ready-to-wear collection is inspired by the immersive potential of the Metaverse, as well as the tactile beauty of the physical world. Self-expression and an exploration of sustainability is showcased in three formats, with sustainable materials, rental services in select countries, and a digital collection.<\/p>\n

“In addition to the endless creative possibilities, it also allows us to propose a more sustainable and inclusive fashion vision that can be accessed by anyone, anywhere in the world,” said Ann-Sofie Johansson, creative advisor at H&M.<\/p>\n

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\"Retail<\/a><\/p>
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Fashion retailer H&M is the latest company to experience with the Metaverse The H&M Innovation Metaverse Design Story collection is now available in H&M Williamsburg […]<\/p>\n","protected":false},"author":1,"featured_media":8217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-8216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"_links":{"self":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/8216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/comments?post=8216"}],"version-history":[{"count":0,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/posts\/8216\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media\/8217"}],"wp:attachment":[{"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/media?parent=8216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/categories?post=8216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dmsretail.com\/RetailNews\/wp-json\/wp\/v2\/tags?post=8216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}