\u00a0to learn more about how we Power an Inclusive Future for All.<\/span><\/span><\/em><\/p>\n<\/blockquote>\nAs innovation accelerates, the need for strong security, data protection, and privacy has never been more critical.<\/span><\/b>\u00a0<\/span><\/p>\nIn a world where\u00a0nearly\u00a0everything\u00a0is connected and generating data, technology holds\u00a0extraordinary\u00a0promise to solve our greatest challenges, from improving education to curing disease. But with this opportunity comes increasing vulnerability if security and privacy are not prioritized.\u00a0<\/span>\u00a0<\/span><\/p>\nAt Cisco, we view security and privacy not as mere checkboxes, but as business imperatives and foundations for responsible innovation. Key to that innovation is governance for secure, trustworthy, transparent, fair, and accountable data usage. This involves embedding security, privacy, and responsible AI by design, advancing zero-trust architecture, and enabling ongoing observability for threat detection.\u00a0<\/span>\u00a0<\/span><\/p>\nWe are guided by our core principles of trustworthiness, transparency, and accountability. In fiscal 2025, we continued to embrace\u00a0a holistic approach\u00a0to security and privacy throughout our operations, data management practices, products, and solutions.<\/span>\u00a0<\/span><\/p>\nCisco Security Operation Center in Research Triangle Park, North Carolina<\/figcaption><\/figure>\nSecuring Global Data<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\nOur\u00a0<\/span>2025 Data Privacy Benchmark Study<\/span>\u00a0revealed that privacy\u00a0remains\u00a0core to customer trust, with 95% of survey respondents saying they\u00a0won\u2019t\u00a0make a purchase if their data\u00a0isn\u2019t\u00a0properly protected. We apply a Privacy by Design approach that reflects our commitment to using data responsibly and serves as the foundation for how we handle personal, customer, and corporate data. Incorporating Privacy Enhancing Technologies in the design process helps enable responsible data use,\u00a0manages\u00a0risks, and gives users more control over their information.<\/span>\u00a0<\/span><\/p>\nThis work comes to life through our Cisco Privacy Center of Excellence (PCOE). While the PCOE initially focused on protecting personal data, in fiscal 2025, its scope expanded to include regulated data, such as \u201cindustrial data,\u201d or data generated by connected products, like smart devices. Though this data is driven primarily by commercial considerations, users are also demanding greater visibility and control over their nonpersonal data.<\/span>\u00a0<\/span><\/p>\nIncreasing Data Transparency\u00a0<\/strong><\/h2>\nIn fiscal 2025, PCOE launched data questionnaires to Cisco product developers to gather information about the way data is collected, how the data is used, where the data is stored, and more. Those responses were then used to create public\u2011facing Offer Disclosures to provide transparency to our customers and stakeholders via the Cisco Trust Portal.<\/span>\u00a0<\/span><\/p>\nAdvancing Cybersecurity Around the World\u00a0<\/span><\/b>\u00a0<\/span><\/h2>\nData breach incidents\u00a0<\/span>surged 70%<\/span>\u00a0from 2021 to 2024, with the average data breach costing an estimated\u00a0<\/span>US$4.9 million<\/span>. As a cybersecurity leader, Cisco builds technology to defend against threats and shares our\u00a0expertise\u00a0with customers, partners, and communities.\u00a0<\/span>\u00a0<\/span><\/p>\nCisco Capture the Flag enables customers and partners to have hands-on experience with Cisco technologies virtually and in-person at events, like Cisco Live<\/figcaption><\/figure>\n
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