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In today\u2019s fast-evolving technology landscape, differentiation is key. <\/span>That\u2019s<\/span> why Cisco is redefining how we measure and <\/span>ultimately <\/span>reward<\/span> your impact <\/span>with the new <\/span><\/span>Partner Value Index<\/span><\/span><\/strong>. This groundbreaking approach, part of the <\/span>new <\/span><\/span>Cisco 360 Partner Program<\/span><\/span><\/strong>, <\/span>establishes<\/span> a new standard for recognizing the unique ways <\/span>you<\/span> drive value for customers<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n The Partner Value Index was created to highlight what makes your business unique. As Cisco\u2019s strategy for working with partners has evolved and automation has improved, we now have a clearer way to balance both the value you provide and the volume of business you generate. This approach helps us recognize not only the expertise and innovation you bring, but also the sales growth and customer engagements you drive.<\/span>\u00a0<\/span><\/p>\n In the new value index, we\u2019re looking at partner value across four key dimensions, setting a new benchmark:<\/span>\u00a0<\/span><\/p>\n Through these dimensions, <\/span>we\u2019ll<\/span> recognize partners like you who specialize deeply in specific portfolios or <\/span>demonstrate<\/span> success across multiple portfolios. Most importantly, <\/span>we\u2019ll<\/span> unlock tailored benefits like enablement journeys and customer-facing designations that position you as a trusted advisor.<\/span><\/span>\u00a0<\/span><\/p>\n Each portfolio\u2014Security, Networking, Cloud & AI, Collaboration, <\/span>Services <\/span>and <\/span>Splunk<\/span>\/Observability<\/span>\u2014<\/span>will have<\/span> its own tailored Partner Value Index.<\/span><\/span><\/strong> This gives you <\/span>a clear way<\/span> to align with the specific capabilities and impact <\/span>of<\/span> each area. So far, the Security <\/span>Value Index has been <\/span>launched<\/span> and <\/span>the <\/span>Networking Value Index<\/span> will be released on February 14<\/span>, providing you with a defined path to excel in these critical <\/span>portfolios<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n At its core, the Partner Value Index is about empowering you. <\/span>It\u2019s<\/span> a flexible, agile <\/span>framework<\/span> that adapts to your unique strengths. Whether you specialize in a single portfolio or pursue cross-portfolio efforts, this program <\/span>provides<\/span> the insights you need to excel.<\/span><\/span>\u00a0<\/span><\/p>\n This adaptability ensures that every partner\u2014no matter your size, focus, or approach\u2014has a voice and the opportunity to succeed.<\/span><\/span>\u00a0<\/span><\/p>\n For those of you who have done well in Cisco\u2019s programs previously, <\/span>you\u2019ll<\/span> find that your capabilities translate into the new program.<\/span><\/span><\/strong> As one colleague put it, \u201c<\/span>It\u2019s<\/span> like moving from one house to a new one. The process can be intense, but once <\/span>you\u2019re<\/span> fully unpacked, you still have all your prized valuables, and the payoff is worth it.\u201d<\/span><\/span>\u00a0<\/span><\/p>\n That said, we know transitions take time. <\/span><\/span><\/strong>As we r<\/span>elease<\/span> the Partner Value Index<\/span>es<\/span>, we are actively listening to your feedback and <\/span>making adjustments<\/span>. We are continuously fine-tuning the program, addressing concerns, and resolving issues as they arise. Your input is invaluable in shaping a system that truly works <\/span>across the<\/span> Cisco <\/span>partner<\/span> ecosystem<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n A strong position on the Partner Value Index goes beyond branded programmatic recognition\u2014it brings real, tangible benefits. Partners at the top of the program will be uniquely positioned to accelerate their business with incentives that match their respective status.<\/span>\u00a0<\/span><\/p>\n These partners with a high value index score are better equipped to meet complex customer needs and deliver outcomes that matter most\u2014whether it\u2019s enhanced security, improved network performance, or innovative AI-driven solutions. By focusing on your value, we\u2019re building stronger foundations that lead to long-term success for both you and your customers.<\/span>\u00a0<\/span><\/p>\n The more value you demonstrate, the better suited you are to deliver the impactful results your customers need to stay competitive.<\/span><\/p>\n What makes the Partner Value Index stand out is trust. <\/span>This isn\u2019t a rigid, one-size-fits-all system. It\u2019s built on open dialogue and collaboration, ensuring your unique contributions are recognized and rewarded.<\/span><\/b>\u00a0<\/span><\/p>\n As the saying goes, \u2018Conflict with trust is the pursuit of truth. Conflict without trust is politics.\u2019 This program reflects our commitment to honest conversations and mutual accountability. Built through ongoing partner feedback, we are refining the design together leading up to its launch on February 1, 2026. This collaborative approach has fostered strong mutual trust between Cisco and our partners, giving them a direct platform to shape a program that aligns with our shared goals\u2014driving innovation, increasing profitability, and delivering exceptional customer outcomes.\u201d<\/span>\u00a0<\/span><\/p>\n If you\u2019re just starting with the Cisco 360 Partner Program, the Partner Value Index provides you with a clear roadmap to thrive. It begins with building a strong foundation\u2014ensuring your team is equipped, supported, and ready to succeed.<\/span>\u00a0<\/span><\/p>\n This program isn\u2019t just for large organizations. Its flexible, points-based system is designed to work for everyone, including distributors, SMBs, and large global partners. Together, we\u2019re unlocking the full potential of the partner ecosystem, giving you the tools and support needed to grow.<\/span>\u00a0<\/span><\/p>\n The Partner Value Index isn\u2019t just a measurement tool\u2014it\u2019s a commitment to your success. It\u2019s about helping you grow, innovate, and deliver exceptional outcomes. <\/span><\/b>By working together, we\u2019re creating a stronger, more collaborative ecosystem where everyone benefits.<\/span>\u00a0<\/span><\/p>\n Let\u2019s continue driving progress, one milestone at a time.<\/p>\n \u00a0<\/p>\n \u00a0<\/p>\n We\u2019d love to hear what you think. Ask a Question, Comment Below, and Stay Connected with #CiscoPartners on social!<\/p>\n Cisco Partners Facebook\u00a0\u00a0| \u00a0@CiscoPartners X\/Twitter<\/a>\u00a0\u00a0| \u00a0Cisco Partners LinkedIn<\/p>\n Share:<\/p>\n \n \t<\/div>\nA fresh perspective on value<\/strong><\/h2>\n
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Empowering you through insights<\/strong><\/h2>\n
Driving greater outcomes together<\/strong><\/h2>\n
Collaboration, Trust, and Innovation<\/strong><\/h2>\n
Jumpstarting Your Journey<\/strong><\/h2>\n
For more on the Cisco 360 Partner Program <\/span><\/span>please visit <\/span>this site<\/span><\/span>.\u00a0<\/span><\/span>\u00a0<\/span><\/strong><\/h2>\n