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\n <\/p>\nRetail Remix | Are Brands Closing the Connected Retail Gap?<\/title><br \/>\n <meta content=\"width=device-width, initial-scale=1.0, maximum-scale=1.0, viewport-fit=cover\" name=\"viewport\"\/><br \/>\n <meta content=\"retail, retailers, customer experience, technology\" name=\"keywords\"\/><br \/>\n <meta content=\"Up to 81% of consumers say they prefer to shop with brands and retailers that have both online and offline channels, according to CI&T’s latest Connected Retail Report. This data point may not be surprising most, but it’s the underpinning of a lot of new trends around how consumers browse,...\" name=\"description\"\/><br \/>\n <!-- Twitter --><br \/>\n<meta content=\"player\" name=\"twitter:card\"\/><br \/>\n<meta content=\"@TransistorFM\" name=\"twitter:site\"\/><br \/>\n<meta content=\"Are Brands Closing the Connected Retail Gap? | Retail Remix | Episode 198\" name=\"twitter:title\"\/><br \/>\n<meta content=\"\" name=\"twitter:description\"\/><br \/>\n<meta content=\"https:\/\/share.transistor.fm\/e\/f980e09f\" name=\"twitter:player\"\/><br \/>\n<meta content=\"500\" name=\"twitter:player:width\"\/><br \/>\n<meta content=\"180\" name=\"twitter:player:height\"\/><br \/>\n<meta content=\"https:\/\/images.transistor.fm\/images\/show\/7636\/medium_1581377770-artwork.jpg\" name=\"twitter:image\"\/><br \/>\n<meta content=\"Are Brands Closing the Connected Retail Gap? | Retail Remix | Episode 198\" name=\"twitter:image:alt\"\/><br \/>\n<meta content=\"https:\/\/chrt.fm\/track\/6734C3\/pdst.fm\/e\/media.transistor.fm\/f980e09f\/354dead7.mp3\" name=\"twitter:player:stream\"\/><br \/>\n<meta content=\"audio\/mpeg\" name=\"twitter:player:stream:content_type\"\/><br \/>\n<!-- Open Graph --><br \/>\n<meta content=\"https:\/\/images.transistor.fm\/images\/show\/7636\/medium_1581377770-artwork.jpg\" property=\"og:image\"\/><br \/>\n<meta content=\"800\" property=\"og:image:height\"\/><br \/>\n<meta content=\"800\" property=\"og:image:width\"\/><\/p>\n<p> <meta content=\"app-id=1498276353\" name=\"apple-itunes-app\"\/>\n <link rel=\"icon\" type=\"image\/x-icon\" href=\"https:\/\/assets.transistor.fm\/assets\/favicon-636b619b27c8932b15adac78178e70ebdf1f2c3a33de896176872b88cb3a5e48.ico\"\/>\n <link rel=\"stylesheet\" href=\"https:\/\/assets.transistor.fm\/assets\/media-2d3ce23e508f7b6e71825f143aa9f503c8477b17813af984d84a932e1092301a.css\" media=\"all\"\/>\n <link rel=\"alternate\" type=\"application\/rss+xml\" title=\"Retail Remix\" href=\"https:\/\/feeds.transistor.fm\/retail-remix\"\/>\n <link rel=\"alternate\" type=\"application\/json+oembed\" title=\"Are Brands Closing the Connected Retail Gap? oEmbed profile\" href=\"https:\/\/share.transistor.fm\/oembed?url=https%3A%2F%2Fshare.transistor.fm%2Fs%2Ff980e09f\"\/>\n<p> <\/head><\/p>\n<p> <body id=\"wp_automatic_ReadabilityBody\"><\/p>\n<header>\n<div class=\"container\">\n<div id=\"embed-player\" x-cloak=\"\" x-data=\"transistor.audioEmbedPlayer({"id":7636,"title":"Retail Remix","website":"https:\/\/retailtouchpoints.com\/podcast\/retail-remix","multiple_seasons":false,"playlist_limit":25,"feed_url":"https:\/\/feeds.transistor.fm\/retail-remix","private":false,"unlisted":false,"disable_feed":false,"disable_sharing":null,"enable_downloads":true,"remove_branding":false,"apple_podcasts_url":"https:\/\/podcasts.apple.com\/us\/podcast\/retail-remix\/id1498276353","spotify":"https:\/\/open.spotify.com\/show\/2vrx7GK0qgvx4F47X4kUuv","overcast":"","pocket_casts":"https:\/\/pca.st\/0o62spv2","youtube":"","castro":"","podcast_addict":null,"deezer":null,"google_podcasts":null,"tuneIn":"","castbox":"","fountain":null,"jiosaavn":null,"gaana":null,"pandora":"","anghami":null,"iHeartRadio":"","soundcloud":"","amazon_music":null,"player_FM":null,"goodpods":null,"theme":{"color":"#444444","background":"#ffffff","background_accent":"#e0e0e0","background_contrast":"#333333"},"playlist":false,"episodes":[{"id":1738506,"title":"Are Brands Closing the Connected Retail Gap?","episode_type":"full","number":198,"season":1,"formatted_published_at":"February 19, 2024","duration":1312,"duration_in_minutes":22,"duration_in_mmss":"21:52","trackable_media_url":"https:\/\/chrt.fm\/track\/6734C3\/pdst.fm\/e\/media.transistor.fm\/f980e09f\/354dead7.mp3","share_url":"https:\/\/share.transistor.fm\/s\/f980e09f","transcript_url":null,"artwork":"https:\/\/images.transistor.fm\/images\/show\/7636\/thumb_1581377770-artwork.jpg","author":"Retail TouchPoints","description":"u003cdivu003eUp to 81% of consumers say they prefer to shop with brands and retailers that have both online and offline channels, according to CIu0026amp;T’s latest u003cemu003eConnected Retail Reportu003c\/emu003e.u0026nbsp;u003c\/divu003eu003cdivu003eu003cbru003eu003c\/divu003eu003cdivu003eThis data point may not be surprising most, but it’s the underpinning of a lot of new trends around how consumers browse, compare and purchase products across channels, and Melissa Minkow, the author of the report, sits down with host Alicia Esposito to dig into the key takeaways, including:u0026nbsp;u003c\/divu003eu003culu003eu003cliu003eWhether price-conscious consumers are willing to sacrifice their experience for a good deal;u0026nbsp;u003cbru003eu003cbru003eu003c\/liu003eu003cliu003eHow consumers’ evolved omnichannel priorities will influence brand investments; andu003cbru003eu003cbru003eu003c\/liu003eu003cliu003eHow consumers want to use artificial intelligence (AI) tools to support their shopping behaviors.u0026nbsp;u003c\/liu003eu003c\/ulu003eu003cdivu003eu003cstrongu003eRELATED LINKSu003c\/strongu003eu003c\/divu003eu003culu003eu003cliu003eu003ca href="https:\/\/ciandt.com\/"u003eLearn moreu003c\/au003e about CIu0026amp;Tu003c\/liu003eu003cliu003eu003ca href="https:\/\/ciandt.com\/us\/en-us\/connected-retail-2024?utm_source=u0026amp;utm_medium=podcastu0026amp;utm_term=retail_touchpoints_podcastu0026amp;utm_content=podcast_descriptionu0026amp;utm_campaign=connected_retail_2024"u003eDownload a copyu003c\/au003e of the u003cemu003e2024 Connected Retail Reportu003c\/emu003eu003c\/liu003eu003cliu003eu003ca href="https:\/\/www.retailtouchpoints.com\/topics\/customer-experience\/cit-research-price-conscious-consumers-still-want-stellar-shopping-experiences"u003eRead the articleu003c\/au003e highlighting key takeawaysu003c\/liu003eu003cliu003eu003ca href="https:\/\/www.linkedin.com\/in\/melissa-minkow\/"u003eConnectu003c\/au003e with Melissa on Linkedinu003c\/liu003eu003c\/ulu003enu003cbru003eu003cdivu003eu003cstrongu003eCIu0026amp;T's Connected Retail Reportu003cbru003eu003cbru003eu003c\/strongu003eGet your copy of CIu0026amp;T's fourth annual u003ca href="https:\/\/ciandt.com\/us\/en-us\/connected-retail-2024?utm_source=u0026amp;utm_medium=podcastu0026amp;utm_term=retail_touchpoints_podcastu0026amp;utm_content=podcast_descriptionu0026amp;utm_campaign=connected_retail_2024"u003eu003cstrongu003eu003cemu003eConnected Retail u003c\/emu003eu003c\/strongu003eu003cstrongu003ereportu003c\/strongu003eu003c\/au003e to learn how brands are keeping pace with consumers' evolved needs and expectations.u003c\/divu003e","formatted_summary":"Up to 81% of consumers say they prefer to shop with brands and retailers that have both online and offline channels, according to CIu0026T’s latest Connected Retail Report. This data point may not be surprising most, but it’s the underpinning of a lot of new trends around how consumers browse, compare and purchase products across channels, and Melissa Minkow, the author of the report, sits down with host Alicia Esposito to dig into the key takeaways, including: Whether price-conscious consumers are willing to sacrifice their experience for a good deal; How consumers’ evolved omnichannel priorities will influence brand investments; andHow consumers want to use artificial intelligence (AI) tools to support their shopping behaviors. RELATED LINKSLearn more about CIu0026TDownload a copy of the 2024 Connected Retail ReportRead the article highlighting key takeawaysConnect with Melissa on Linkedin","embed_html":"u003ciframe width="100%" height="180" frameborder="no" scrolling="no" seamless src="https:\/\/share.transistor.fm\/e\/f980e09f"u003eu003c\/iframeu003en"}]})\" null=\"\" :class=\"theme.background.toLowerCase() == '#ffffff' && 'player-border'\" class=\"tabs player-large\" :style=\"{
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Today, we’re in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry’s leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.<\/p>\n<\/section><\/div>\n<\/article>\n<\/div>\n<footer class=\"container\">\n<p>All audio, artwork, episode descriptions and notes are property of Retail TouchPoints, for Retail Remix, and published with permission by Transistor, Inc.<\/p>\n<p> <span class=\"broadcast-by\"><\/p>\n<p> <strong>Broadcast by<\/strong> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"547px\" height=\"144px\" viewbox=\"0 0 547 144\" version=\"1.1\" class=\"transistor-logo\">\n <g id=\"Page-1\" stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\">\n <g id=\"transistor_horizontal\" fill-rule=\"nonzero\" fill=\"#FFFFFF\">\n <g id=\"Group\" transform=\"translate(191.000000, 42.000000)\">\n <polygon id=\"Shape\" points=\"0.7 10.4 0.7 1.8 38.6 1.8 38.6 10.4 24.5 10.4 24.5 58.3 14.7 58.3 14.7 10.4\"\/>\n <path d=\"M63.3,26.2 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