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<\/div>\nSuperdrug has dropped the prices of over 150 health and beauty essentials to make them more affordable for shoppers.<\/p>\n
The retailer has slashed the cost of selected own-branded items across make-up, hair accessories, medicine, toiletries and baby toiletries by up to 50%.<\/p>\n
Superdrug Own Brand Director Jamie Archer said:\u00a0\u201cAs a retailer, we always have accessibility and value at the heart of what we do and we are continuously looking at ways in which we can help and support our customers.<\/p>\n
Subscribe to Retail Gazette for free<\/strong><\/h5>\nSign up\u00a0here\u00a0to g<\/span>et the latest news straight into your inbox each morning<\/span>\u00a0<\/span><\/strong><\/p>\n\u201cOur commitment to making sure we are offering the best in price means that we are proud to be able to offer price reductions on over 150 own-brand items to our shoppers, with up to a 50% price decrease.<\/p>\n
\u201cWe know that recent years have seen prices rocket due to the rising cost of living, so are happy to be able to reduce prices to help shoppers.<\/p>\n
\u201cOur price reduction has been curated across a range of everyday products, from washing and bathing accessories to make-up and baby toiletries, in an effort to make everyday shopping more affordable for all.\u201d<\/p>\n
It is the latest initiative from Superdrug to support its customers with the rising cost-of-living.<\/p>\n
The health and beauty retailer launched its new VIP Rewards loyalty scheme in October, offering members access to exclusive deals and offers when they reach a spend threshold.<\/p>\n
\u201cOur commitment to making sure we are offering the best in price means that we are proud to be able to offer price reductions on over 150 own-brand items to our shoppers, with up to a 50% price decrease.<\/p>\n
\u201cWe know that recent years have seen prices rocket due to the rising cost of living, so are happy to be able to reduce prices to help shoppers.<\/p>\n
\u201cOur price reduction has been curated across a range of everyday products, from washing and bathing accessories to make-up and baby toiletries, in an effort to make everyday shopping more affordable for all.\u201d<\/p>\n
It is the latest initiative from Superdrug to support its customers with the rising cost-of-living.<\/p>\n
The health and beauty retailer launched its new VIP Rewards loyalty scheme in October, offering members access to exclusive deals and offers when they reach a spend threshold.<\/p>\n