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<\/div>\nJust Eat has unveiled a new initiative with Asda and the Lego Group to offer rapid toy delivery.<\/p>\n
The UK-wide trial kicks off ahead of the key Christmas period and will allow shoppers to order Lego items via Just Eat from today (8 November) from five Asda stores in Hartlepool, Cwmbran, Dundee Milton, Watford and Hunts Cross initially.<\/p>\n
The food deliver company\u00a0will offer items from Lego\u2019s wide portfolio of toys, including products from its Lego Harry Potter, Lego Disney, and Lego Marvel collections.<\/p>\n
Just Eat is offering up to 50% off selected Lego toys in participating stores until 19 November to mark the launch.<\/p>\n
Subscribe to Retail Gazette for free<\/strong><\/h5>\nSign up\u00a0here\u00a0to g<\/span>et the latest news straight into your inbox each morning<\/span>\u00a0<\/span><\/strong><\/p>\nThe delivery giant\u2019s director of strategic accounts Amy Heather said: \u201cJust Eat continues to evolve its offering to provide our customers with a variety of choices when ordering online; whether that be locally-loved takeaway, dine-in dishes, groceries or even toys.<\/p>\n
\u201cWith the Christmas season just around the corner, we hope this trial with the Lego Group will help make festive shopping for parents easier and more convenient\u201d.<\/p>\n
The initiative is part of Just Eat\u2019s commitment to bringing consumers a huge variety of choice when ordering online, according to the takeaway company.<\/p>\n
Over the past year, Just Eat has launched a number of grocery partnerships, including with Asda, Sainsbury\u2019s, Iceland and the Co-op.<\/p>\n
The delivery giant\u2019s director of strategic accounts Amy Heather said: \u201cJust Eat continues to evolve its offering to provide our customers with a variety of choices when ordering online; whether that be locally-loved takeaway, dine-in dishes, groceries or even toys.<\/p>\n
\u201cWith the Christmas season just around the corner, we hope this trial with the Lego Group will help make festive shopping for parents easier and more convenient\u201d.<\/p>\n
The initiative is part of Just Eat\u2019s commitment to bringing consumers a huge variety of choice when ordering online, according to the takeaway company.<\/p>\n
Over the past year, Just Eat has launched a number of grocery partnerships, including with Asda, Sainsbury\u2019s, Iceland and the Co-op.<\/p>\n